Monday, May 11, 2009

JORDAN 1


It all starts here. A legendary franchise, as both a high performance footwear line and as cultural icon, is launched - the Air Jordan 1. So revolutionary for its day, they are banned by the NBA for violating its “uniformity of uniform” rule. Jordan wears them anyway, incurring a $5,000 fine per game. Likewise, MJ unveils his revolutionary style of play to the league and world at large, making his first All-Star game appearance, earning Rookie of the Year honours and inspiring Boston Celtics legend Larry Bird to observe one performance as “God disguised as Michael Jordan.”

There are some recent models of this shoes that Michael Jordan uses always. They only vary in the color. But still the trade mark of Michael Jordan prevails in the shoes. This is the first of the shoes that changed the world of shoes and the sport too.

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